General Manager – International Marketing

15 - 22 Years

Job Description

Job Description:

Marketing and Brand Planning:

  • Compiling and analyzing the sales data with business managers, and sending appropriate communication to the field staff.
  • Prepare and Deploy effective marketing mix for the business.
  • Planning of marketing strategies of assigned Brands and ensures implementation by field force in different countries in brand promotion.
  • Meeting country specific requirements - Creating plan & inputs for conferences in Prescription markets, Individual country requirements.
  • Determining gaps between product pipeline and local need, and providing solutions.

Process (Design and implementation of Marketing Strategies)
  • Follow-up for strategy execution for assigned Countries
  • Ensure to prepare scientific information with appropriate information required for brands and communicate through literature, Visual Aid and via digital medium in English, Local language & Patient education in country specific language
  • Co-ordination with suppliers for Gifts, artist for developing artwork for products & with internal team.
  • Ensure new product launch in various countries as per the registered products.
  • Product Training of field staff Prepare Business Strategy plan in line with the company's expectations and also provide a strategic growth plan for All ROW Prescription Markets operations.
  • To co-ordinate with Business managers & CMs as per assigned territory
  • Sending Promo inputs to countries and coordinating with Logistic department packing list.
  • Follow up for dispatch till it reach to country & distributed to Med Reps
  • Allocation of inputs to country & taking utilization of promo in all countries.
  • Allocation of new gifts inputs, follow-up with Vendors & Purchase managers

Customer Connect (Market and Customer Development):
  • Visit all Key countries at least twice in year and non key but high potential market at least once in year.
  • Ensure proper utilization of CRM and follow up with accounts team for timely remittance
  • Attending specific scientific query from country & arrange information in 4 days
  • Participate in various customer forum for influencing key driver/ Decision maker in high priority segment
  • Understand various initiative by competitors and ensure proper strategy to protect against the threat
People Development (Team Leadership):
  • Provide leadership and direction to a team of product executive/ manager and ensure that they effectively deployed for achieving business goal, MS goals and profitability goals for division.
  • Evaluation on KRAs, ensure implementation as per plan and Quarterly objectives
  • Foreign language learning & Training
  • Ensure implementation and adherence of HR Policies
Financial (Budgetary controls):
  • Careful allocation of financial resources to achieve maximum output from the resources
Competencies Required:

Technical Competencies:
  • In-depth knowledge of the pharmaceutical Industry for brand promotion in Africa, Middle East and SEA region and other promotional Markets.
  • Ability to plan & prioritize activities

Behavioral Competencies:
  • Excellent interpersonal skills & communication skills

Salary: Not Disclosed by Recruiter

Industry:Pharma / Biotech / Clinical Research

Functional Area:Marketing, Advertising, MR, PR, Media Planning

Role Category:Senior Management


Employment Type:Permanent Job, Full Time


Desired Candidate Profile

Please refer to the Job description above


PG:MBA/PGDM - Any Specialization, Marketing

Company Profile

Pharma Placements Inc.

Pharma Placements Inc. is one of the leading most HR consultancy providing manpower to Pharma Industry
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Contact Company:Pharma Placements Inc.